Fours Surpasses $6 Billion in Cloud Marketplace Transactions

We’re excited to share a major milestone: Fours has now processed over $6 billion in cloud marketplace transactions — a 17x increase year-over-year. 🚀

This growth reflects the accelerating shift of enterprise software sales into cloud marketplaces. Enterprises are consolidating spend with their cloud providers, streamlining procurement, and aligning to committed budgets — resulting in larger deal sizes, faster sales cycles, and lower payment risk.

Expanding the Cloud Ecosystem

Fours now supports five major marketplaces — AWS, Microsoft Azure, Google Cloud, Snowflake, and Alibaba — along with 24+ core system integrations that help software companies scale revenue and unify operations across sales, finance, and operations teams.

We’re investing heavily in the cloud ecosystem by:

• Expanding marketplace reach with new listings on Snowflake and Alibaba.
• Adding integrations including Databricks, Stripe, NetSuite, Okta, and OneLogin.
• Building stronger partnerships to drive co-sell success and shape the future of hyperscaler communities.

Product Momentum

Over the past year, our team has grown threefold to 52 employees as we launched enterprise-grade capabilities to meet rising demand:

• Automation & AI → no-code workflow builder, AI-powered descriptions, field mapping, and data enrichment.
• CRM & Analytics → deeper Salesforce and HubSpot integrations, expanded reporting, and improved data portability.
• Marketplace & Ecosystem → expanded across more major marketplaces and advanced integrations to match the pace of hyperscaler innovation.

Setting the Cloud GTM Standard

Recognized on G2 as a leading Cloud GTM platform, Fours is trusted by 300+ software companies — including Intel, Snowflake, Notion, Airtable, Webflow, Glean, ContentSquare, and Fivetran — to accelerate revenue, streamline co-sell, and unify operations.

Cloud GTM has become a primary channel for enterprise software sales. At Fours, we’re committed to delivering the automation and intelligence companies need to succeed in this new era.

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If you’re interested in playing a role in our next chapter, we’re hiring.

If you’re interested in exploring why high-growth companies love Fours, schedule time with our team.