Sell on Google Cloud Marketplace.
Without the friction.
Listing, private offers against committed spend, Partner Network co-sell and metering, run from the CRM your team already works in. Most ISVs go live in days, not months.
Illustrative sample data — not customer results.
One Google Cloud deal, five motions, one record.
Listing, offers, co-sell and reconciliation, with nothing re-keyed between your CRM and Google Cloud.
Your product becomes a Google Cloud listing.
Service ID setup, Google Cloud Billing integration and listing compliance are handled for you. Descriptions, pricing tiers and solution categorization are generated from your catalog, with no engineering lift on a SaaS listing.
SaaS Kubernetes app Container Service ID AI auto-fillIllustrative sample data — not customer results.
Deal desk builds the offer in the CRM.
A Google Cloud private offer is a custom-priced deal for a buyer drawing down a Committed Use Discount. Fields populate from the Salesforce opportunity or HubSpot deal, and internal approvals run before anything publishes.
CUD-aware Multi-year terms Ramp schedules Internal approvals Accept and expiry trackingIllustrative sample data — not customer results.
Partner Network and your CRM stay in sync.
Opportunities auto-register on your criteria and inbound Google referrals auto-accept. Deals, contacts, stages and engagement updates flow both directions, with Partner Network tier and program eligibility surfaced in the CRM.
Bi-directional sync Auto-register Tier eligibility Joint account mappingIllustrative sample data — not customer results.
Finance sees Google Cloud like any other channel.
Google Cloud bills marketplace deals and disburses to the seller. Usage is normalized across the Google Cloud Billing API and third-party billing, disbursements auto-match to CRM opportunities, and revenue recognition exports to your finance system.
Cloud Billing API Stripe, Metronome, Orb, Lago Disbursement matching ERP exportIllustrative sample data — not customer results.
Key features.
Listing
Live on Google Cloud Marketplace
- AI auto-fill for descriptions, pricing tiers and categorization
- SaaS, Kubernetes app and container listings
- Google Cloud Billing integration with no engineering lift
- Solution categorization across Data and AI, Security and DevOps
Private offers
Built in the CRM
- Fields auto-populate from a Salesforce opportunity or HubSpot deal
- CUD-aware structuring with multi-year terms and ramp schedules
- Internal approvals run before anything publishes to Google Cloud
- View, accept and expiry alerts in Slack and email
Co-sell (Partner Network)
Without the portal
- Bi-directional Salesforce and HubSpot sync with Partner Network
- Auto-register on your criteria, auto-accept Google referrals
- Partner Network tier and program eligibility surfaced in the CRM
- Joint account mapping with Google partner managers and field reps
Metering and billing
Every dollar reconciled
- Google Cloud Billing API plus Stripe, Metronome, Orb and Lago
- Disbursements auto-matched to CRM opportunities
- Invoice and disbursement data synced to NetSuite, QuickBooks and ERP
- Dashboards for offer conversion, ARR and revenue by listing type
Where it plugs in.
Orb
NetSuite
QuickBooks
BigQuery Frequently asked questions
New to Google Cloud? The guide to selling on Google Cloud Marketplace covers registration, listing types and co-sell.
How long does a listing take?
Days rather than months. SaaS listings are the fastest; Kubernetes app and container listings need packaging work on your side, and Fours provides templates and guided onboarding for both.
What are CUDs, and why do they matter?
Committed Use Discounts are Google Cloud spend commitments a customer has already made, typically over one to three years. Marketplace software purchases count against that commitment, which is often the reason a buyer wants to transact through the marketplace at all.
What is the Partner Network?
It is Google Cloud’s co-sell platform, where ISVs register opportunities with Google field sellers. Fours connects it bi-directionally to Salesforce and HubSpot, so opportunities auto-register on your criteria and inbound Google referrals arrive in the CRM with contacts and engagement data.
Can we build private offers from Salesforce?
Yes. The deal desk builds Google Cloud private offers from a Salesforce opportunity or HubSpot deal. Fields auto-populate, internal approvals run before publishing, and view, accept and expiry state tracks back to the CRM record.
Do we need engineering resources?
Minimal for a SaaS listing, where Fours handles billing, metering and authentication and your team configures a webhook. Kubernetes app and container listings need your team to own the app packaging.









Customer outcomes
More partner-driven growth.
Less operational drag.
Marketplace revenue, co-sell referrals and partner programs, run by teams who moved off spreadsheets and portals.
Your Google Cloud channel,
under one record.
Thirty minutes on your Google Cloud motion and where the manual work is today.
See Fours in actionEvery B2B marketplace, one console