Sell on Azure Marketplace. Without the friction.

Listing on Microsoft Marketplace (formerly Azure Marketplace and AppSource) requires a Partner Center account, integration with the marketplace metering API, configuring your offer plans, and meeting Microsoft's technical and certification requirements. Fours automates Partner Center setup, metering integration, and listing compliance. Most ISVs go live in 1–2 weeks.

Microsoft Partner Center is the platform where ISVs manage co-sell with Microsoft sellers, register opportunities, and track Solutions Partner designation progress. Fours connects Partner Center bi-directionally to Salesforce and HubSpot: co-sell deals auto-share on your criteria, inbound Microsoft referrals flow into the CRM, and stage updates sync both ways.

Yes. Fours' Salesforce managed package supports creating private offers on Azure Marketplace directly from an opportunity. Offer fields auto-populate from the opportunity record, internal approval workflows run before publishing, and the resulting offer is sent to the buyer with view/accept tracking in the CRM.

MACC (Microsoft Azure Consumption Commitment) is Microsoft's spend commitment program where customers agree to spend a minimum amount on Azure over a defined period. Azure benefit-eligible purchases made through the Azure portal count toward it, so buyers with active MACCs have strong incentives to transact through the marketplace.

A Multiparty Private Offer (MPO) lets ISVs sell through authorized CSP (Cloud Solution Provider) partners on Azure Marketplace. The ISV publishes a private offer, the CSP partner adds their margin, and the customer transacts through the CSP. Fours manages the full MPO lifecycle including margin configuration, partner notifications, and revenue split tracking.

Fours integrates with the Microsoft commercial marketplace metering API and supports third-party billing systems (Stripe, Metronome, Orb, Lago). Usage data is normalized across sources and reported to Microsoft accurately. Disbursements are auto-matched to CRM opportunities and pushed to NetSuite, QuickBooks, or your data warehouse for revenue recognition.

Microsoft offers ECIF (End Customer Investment Funds, for migration projects), Partner Pledge Fund (for POCs and pilots), and Marketing Development Funds (for co-marketing). Fours' Funding Co-Pilot surfaces eligibility on each opportunity, submits requests from Salesforce pre-filled with deal context, and tracks approval and reimbursement status.

Yes. Fours' workflows fully support Solutions Partner designation requirements: marketplace transactability, Partner Center co-sell engagement, and reporting that aligns with Solutions Partner designation criteria across Data & AI, Digital & App Innovation, Modern Work, Security, and Business Applications. Customers have used Fours to accelerate designation attainment.

Most ISVs go live on Azure Marketplace in 1–2 weeks. Timeline varies with offer type — SaaS Transact offers are the fastest, VM and Azure Application offers need additional packaging and Microsoft certification. Fours provides templates and guided onboarding for all offer types.

Minimal for SaaS Transact offers; moderate for VM and Azure Application offers. For SaaS, Fours handles the entire integration layer (metering, authentication, fulfillment) and engineering is limited to webhook configuration. For VM/Azure App offers, your team owns the VM image or ARM template but Fours provides templates and step-by-step guidance.

Microsoft charges a marketplace transaction fee (typically 3%, with reductions for higher Solutions Partner designation tiers). Fours' platform pricing is separate and based on volume and modules. Buyers pay Microsoft, Microsoft disburses to the seller minus the transaction fee, and Fours reconciles into your finance systems.

Many of Fours' 300+ ISV customers run multi-cloud GTM motions that include Azure Marketplace — including Intel, Snowflake, Notion, Webflow, Fivetran, Fireblocks, and Harness. Outcomes consistently include faster time-to-listing, larger contract values from MACC-funded deals, and net-new pipeline from Partner Center co-sell.